In Japan, chef and restaurateur Yevhen Klopotenko was denied permission to open a Ukrainian establishment.
Yevhen Klopotenko wrote about this on Instagram.
“You live, you work, you negotiate the opening of a Ukrainian establishment in Japan. And then here you go: the Japanese don’t want to open a mono-establishment with borscht because they have, attention: ‘a common belief that borscht is a Russian dish.’ It’s understandable that people will avoid this place like the plague because the conscious Japanese, fortunately, historically are Russophobes”, he noted.
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According to Klopotenko, the argument for the refusal was the widespread belief in Japan that borscht is a Russian dish. The restaurateur emphasized that such a response from foreigners is “a wonderful example of the depth of Russian propaganda”.
He is convinced that it is necessary to work even harder to promote Ukrainian cuisine around the world. It is worth noting that Ukrainian borscht has become part of UNESCO’s intangible cultural heritage.
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